Welcome to myutopia. I have always loved to smother myself with body products, things which smell fresh and uplifting and feel absolutely beautiful on the skin. It’s always been a strong passion of mine. Throughout my research of all things beautiful however, I learned more and more about the dangerous chemicals that saturate much of today’s beauty industry. I also became deeply saddened of the terrible tragedies and barbarities befalling our animal friends in laboratories… all this in the name of beauty! I could not, nor ever will, turn my back on their pain and suffering so I decided to create myutopia.

How did I choose the name myutopia? Well, the meaning of utopia really says it all. Utopia is an ideal, perfect place, especially in its social, political, and moral aspects. It’s where arcadia and bliss are the way of life. It’s my aim to do what I can (and you can do your part) by creating this environment – this type of utopia in the world we live in today.

Now we CAN give the animals back to themselves and turn our backs on chemical nasties, while feeling empowered with the knowledge that we are making an ethical, safe choice when using skin & hair care products. myutopia products are for anyone who wants to nurture their skin and body, kindly & safely.

In addition to being against animal testing, myutopia products are 100% vegan friendly and have been certified by Choose Cruelty Free, Australia’s non-profit organisation who seeks to promote a cruelty-free lifestyle. I really wanted to have the opportunity to have a business that promoted honourable trading so my customers could be sure that their money really goes towards helping animals. So, myutopia will annually donate a portion of its profits to Choose Cruelty Free.

myutopia products contribute to looking after our planet, for all those to whom it is their only home, by using earth friendly ingredients & packaging. Because if we don’t care for our planet as much as we care for the animals what kind of future do our beautiful children have? So, just as what comes from the earth and eventually returns there, myutopia products use minimal, functional, biodegradable and recyclable packaging which ultimatley lessons the impact our products have on landfill.

The animals have no voice with which to say thank you, but I do. And so, on their behalf I thank you for your compassion & caring. If you decide to try myutopia products, I hope you enjoy using them as much as I have enjoyed creating them.

Nicole xx